War on Drugo
Stop motion animation
Drugo is an awarded stop-motion animation, made for the Global Commission on Drug Policy. Through a narrative of fairy-tale, proposes a didactic way the debate about drug use and its consequences for society. Conception is from Marcello Serpa, partner AlmapBBDO, and the production of Vetor Zero / Lobo. The production got more than six months of work, with scenarios and characters assembled completely by hand.
Agency: Almap BBDO
Director: Gabriel Nóbrega
Designer / Assistant Director: Diego Coutinho
Head of Scenic Art: Fabiana Fukui
Set / Puppet Construction Artists: Cintia Bertaccini, Carmem Guerra, Ligia Jeon, Larissa Ribeiro, Borys Duque
Animation Director: D. Lee Peffer II
Lead Animator: Thiago Calçado
Additional Animation: Sérgio Castro, Fabio Yamaji, Fabiana Fukui
Awards:
Cannes Lions 2015 – Gold Award (animation category)
London International Award (LIA) 2015 – Gold Award
El Ojo 2015 (four awards)
IF Design Awards
One Show
New York Film Festival
CCSP
Anima Mundi
